Juan Carlos Amaro has been a partner and legal director of Becerril, Coca & Becerril SC since 2010. He is an attorney at law with a postgraduate degree in constitutional law from the Universidad Panamericana. He is an active member of the Mexican Chapter of the International Chamber of Commerce, where he is president of the Mexican IP litigation committee. He is also an active member of the International Trademark Association, the American Intellectual Property Law Association, he is also president of the Litigation Committee of the Mexican Association for the Protection of Intellectual Property (AMPPI), member of the Mexican Bar Association and the Intellectual Property Owners Association (where he is a member of the International Trademark Law and Practice Committee).
Mr Amaro has been invited to participate in various national and international forums on IP matters and has contributed to different domestic and foreign associations with opinions relating to the legal IP framework. He has also been invited by the Japan External Trade Organization (JETRO) and the Japan Patent Attorneys Association (JPAA) to participate in different seminars talking about Mexican Patent Litigation Practice. He has published several articles in different media and collaborated on the first edition of La Propiedad Intelectual y la Investigación Farmacéutica (Intellectual Property and Pharmaceutical Research) and La Ley de la Propiedad Intelectual comentada por AMPPI (the Mexican Industrial Property Law commented by AMPPI). He has been the exclusive author of the Mexico chapter in Anti-counterfeiting: A Global Guide, published by World Trademark Review, since its first edition.
As legal director, he focuses his efforts on leading the firm's legal department. His practice is focused on IP and administrative litigation, anti-counterfeiting, constitutional law and regulatory issues. He is mainly involved in representing clients in patent litigation.